According to the latest report released by the European Union Intellectual Property Office (EUIPO), between 2013 and 2017, a total of 7.5% of SMEs licensed their EU trademarks (EUTMs) to other manufacturers. During the same period, the average annual income of each enterprise from authorized EUTMs is estimated to be close to EUR65,000, equivalent to 5.7% of the average annual turnover of SMEs, and the annual income of all EU SMEs through trademark licensing is estimated to be 1.9 billion euros.
The report also assessed that the total value of intangible assets reflected in EUTMs authorized by these SMEs reached EUR38 billion, which is equivalent to EUR1.3 million in intangible assets per enterprise (estimated on an average of 20 years for each EU trademark).
This report is the first time that EUIPO has assessed the authorized value of EUTMs, and reflects the results of the agency’s investigation of small and medium-sized enterprises in the EU.
Released by TIPO
